Wendy's story

Wendy's story took a decisive turn when she encountered a foreign delegate at a medical conference in Shenzhen, showcasing groundbreaking oral care innovations from around the world. Inspired by these advances and fueled by her firsthand understanding of patients' needs, Wendy envisaged bringing superior dental products to her homeland. With renewed determination, she began to navigate the complex realm of international trade, attending night classes, studying market dynamics, and mastering the nuances of global commerce.

In 2023, Wendy courageously founded JiaYu Medical Company, nestled in the heart of Shenzhen’s thriving tech district. The company’s mission was clear: to curate and provide the Chinese market with the finest oral care solutions sourced globally. Wendy didn’t just stop there; she aspired to create a brand that resonated with quality and care. Thus, the Yada brand was born, embodying Wendy’s personal commitment to enhancing oral health through innovation and accessibility.

Under Wendy’s meticulous guidance, Yada quickly gained recognition for its thoughtfully designed products, each reflecting Wendy's professional insight and her dedication to promoting oral wellness. She personally ensured every product under the Yada banner met rigorous standards, blending the latest technology with ergonomic designs that catered to diverse user needs.

One of Wendy's proudest moments came when she launched the 'Smile for All' initiative, where Yada partnered with local schools and community centers to conduct free oral health check-ups and distribute educational materials. In a remote village in Guangdong, Wendy led a team that fitted hundreds of children with their first set of Yada toothbrushes, instilling in them the importance of oral hygiene and leaving behind a legacy of radiant smiles.

The transformation from a diligent dental hygienist to a pioneering entrepreneur did not come without challenges, but Wendy’s unwavering belief in her vision kept her moving forward. Today, JiaYu Medical and the Yada brand stand as shining examples of how personal passion, combined with determination and innovation, can revolutionize an industry and touch countless lives. Wendy’s story is a testament to the power of dreams and the impact one person can make when they dare to leap into the unknown.